Affiliate Marketing provides an interesting approach to drive targeted traffic based on Pay-Per-Action model to your web site and OuterJoin has developed an in depth understanding of this rather complex channel. The goal of the OuterJoin affiliate marketing program is to increase the number of visitors via ads placed on those ‘affiliate’ web sites which provide the best value for money. The advantage of affiliate marketing campaigns is that unlike traditional advertising, ad sponsors pay affiliates only when user user takes action on an ad. Besides the advertiser can also define the action itself as well as the specific amount to be paid per action.

Constant monitoring and evaluating the ROI is very important to derive maximum value from your affiliate network and OuterJoin has the resources to manage such large networks. OuterJoin has existing relationships with several leading Affiliate Networks like Commission Junction and LinkShare and can also bring in the insights gathered from other channels to optimize this service offering.